VIVA TAMPA BAY HISPANIC HERITAGE FESTIVAL

FEBRUARY 1-2, 2025 

CURTIS HIXON PARK

Viva Tampa Bay Festival

Following a reschedule due to Hurricane Helene, Viva Tampa Bay is back and set to bring the heart of Latin culture to Tampa with a two-day celebration at Curtis Hixon Waterfront Park on Saturday, February 1, 2025, from 11 AM to 11 PM, and Sunday, February 2, 2025, from 11 AM to 9 PM. The festival promises an unforgettable weekend of music, food, family fun, and cultural pride uniting the entire community.

Festivalgoers can look forward to an exhilarating lineup of events and entertainment for all ages. From a 60-foot Ferris wheel in the Kids Zone to the debut of the Chef Inspired Best Lechón Competition judged by Tampa’s local celebrities, there’s truly something for everyone. Attendees will also enjoy special appearances by The Tampa Bay Buccaneers, Tampa Bay Rays, and Tampa Bay Tarpons.

The festival kicks off with a flavorful start, featuring Tampa’s top chefs competing in the Best Lechón Competition to showcase their skills in crafting this traditional Latin pork dish. Food enthusiasts can also enjoy Craft Cocktails developed by mixologists from some of Tampa Bay’s finest bars, adding a creative twist to the festival's culinary offerings.

Entertainment:

Saturday, February 1, 2025, featuring celebrity talent:

Saturday will be packed with Latin Electronic DJs, featuring the talents of Riich Music, Polyrythm, Mr. Pauer, Hector Romero, Flagrant DRVMS, and Mijangos. Attendees can also enjoy an exclusive late-night set by DJ Natipitch and DJ Bhaskar to cap off the day.

On Sunday, the festival continues to bring the energy with performances by DJ Neko, George Lamond, Alex Sensation, and the legendary Oro Sólido to keep the crowds dancing and celebrating.

Family Fun:

Join us for exciting activities in the Kids Zone, where the Tampa Bay Buccaneers, Tampa Bay Rays, Tampa Bay Rowdies, and Tampa Tarpons will be hosting special games and interactive experiences for children of all ages. For the first time ever, the festival will feature a spectacular 60-foot Ferris wheel, offering stunning views of the downtown skyline.

 

Culinary Delights & Curated Cocktails:

Immerse yourself in the best of Latin cuisine & curated cocktails by celebrity chefs and Tampa's finest local tastemakers. A special interactive competition for the Best Lechón will take place with vendor delights for all.

 

Interactive Contests & Crafts:

In addition to the music and food, festivalgoers can explore a variety of artisan vendors, cultural dance exhibitions, and interactive competitions. The festival will also honor the city's most influential Hispanic leaders with the prestigious Viva Tampa Bay Heritage Community Heroes Award. Plus, all proceeds from the event will support the Course of Action Foundation, which aids disaster relief for veterans, and All For the Kids Inc., providing scholarships to high school students.

 

VIP Experience:

Unlock the VIP experience with our exclusive offerings:

  • Gain access through the VIP Entrance

  • Step into our exclusive area, where you'll enjoy a front of stage viewing area

  • Special Artist Meet & Greet

  • Comfortable VIP lounge tent

  • A private VIP cash bar and flavorful bites

  • Exclusive VIP restroom trailer

  • Plus, your first beverage is on us!

Must be 21 or older.

Tickets available for Saturday & Sunday

Event Details: 

Saturday, February 1, 2025: 11 AM – 11 PM

Sunday, February 2, 2025: 11 AM – 9 PM

Location: Curtis Hixon Waterfront Park

Address: 600 N Ashley Drive, Tampa, FL 33602

Ticket Pricing:

  • Adults (13+): $19.95

  • Child (4-12): $9.95

  • Child (Under 3): Free

  • Family Bundle (2 Adult Tickets, 2 Children’s Tickets): $49.95

  • VIP: $79.95

  • Plus, tax and service

Buy Now:

On Saturday, February 1st, from 11:00am to 11:00pm the Viva Tampa Bay Hispanic Heritage Festival will make history by introducing the newest Grammy category, Electronic Latin Music, to the Tampa stage. Some of today’s biggest names in the genre will be performing, including Flagrant Drvms from Colombia, Mijangos from Mexico, Polyrhythm and Hector Romero from NYC, Riich Music representing Venezuela, and Mr. Pauer from Miami. The day will culminate with a show-stopping set by international star Bhaskar from Brazil, with support from the dynamic DJ Nati Pitch, delivering an electrifying experience you won’t want to miss! Doors open at 11:00 am, and guests can enjoy music, food, activities, and browse local vendors until 11 pm

On Sunday, February 2nd, from 11:00 to 9:00pm for the first time ever in Tampa, International merengue sensation Oro Solido will take the stage alongside Alex Sensation, the #1 DJ in Spanish radio, and DJ Neko from El Zol 97.1, Tampa's newest #1 Latin radio station. Also performing will be freestyle and salsa legend George Lamond, adding even more excitement to the day. Enjoy their incredible performances and a day packed with fun activities until 9 pm. Meet your favorite radio personalities, explore local vendors, and celebrate Latin music and culture like never before!

The weekend will be a vibrant celebration of Hispanic culture, showcasing the rich flavors and traditions from across the Caribbean and beyond. Indulge in mouthwatering dishes from countries like Puerto Rico, the Dominican Republic, Cuba, and more, as local vendors bring authentic Latin cuisine to life. From savory empanadas to flavorful mofongo, there’s something for every palate. In addition to the incredible food, the festival will feature artisan crafts, cultural exhibits, and lively performances that capture the spirit of Hispanic heritage, making this a weekend to remember!

VIP Experience

Unlock the VIP experience with our exclusive offerings:

  • Gain access through the VIP Entrance

  • Step into our exclusive area, where you'll enjoy a front of stage viewing area

  • Special Artist Meet & Greet

  • Comfortable VIP lounge tent

  • A private VIP cash bar and flavorful bites

  • Exclusive VIP restroom trailer

  • Plus, your first beverage is on us!

Must be 21 or older.

  Tickets available for Saturday & Sunday

    $79.95

Vendor and Sponsor Inquiries

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